Case Study · Movements & Mission

Olami.

A single 24-hour digital fundraising campaign with global reach. $6M raised in one day.

Client

Olami

Sector

Movements & Mission

Services

Campaign · Lead Gen · Digital

The brief

Run a single 24-hour digital campaign — with global reach.

A global Jewish educational nonprofit needed one day to do what most campaigns spread across a year — concentrate attention, mobilize a global donor base, and surface the movement to itself.

What we built

Campaign creative and copy.
Multi-channel paid and organic distribution.
Lead capture and donor flow.
Real-time tracking and recalibration. Match-gift mechanics that compounded velocity.

The move

Compress the timeline. Compound the velocity.

Sustained fundraising builds steady growth. A single day builds an event — and the community feels itself in the moment. We engineered every layer for 24 hours of compounding velocity: creative refreshed by the hour, paid and organic distribution synchronized across regions, real-time tracking informing real-time recalibration, match-gift mechanics designed to multiply every contribution.

Twenty-four hours. Global reach. The moment felt like the movement.

$6M

Raised in 24 hours

Global

Audience activation